Enterprise SaaS Platforms Surge in Q2, while Real Estate and FinTech Startups Gain Steam

As we reported in our Q2 NYC Seed Deal Report, preliminary figures for Q2 reveal the first quarterly increase in seed deal volume in six quarters, with 37 deals closed and $67.1MM in total funding - an increase of 6% and 16%, respectively, from what we reported at this time last quarter. Average deal size has continued to climb steadily over the last four straight quarters - a good sign for the market overall, as VCs are both willing and able to cut larger checks for those companies and founders they deem most promising.

Areas that saw the most activity in Q2 include Enterprise SaaS platforms across a variety of verticals, real estate, and FinTech startups. AI continued to dig in deep, across nearly all sectors, and this quarter it played a big role in some new B2B SaaS platforms.   


(The Primary NYC Seed Deal Report covers all NYC Seed deals - which we define as $250K-$3.5MM - that have been publicly announced in the quarter. We know there are deals that have closed but not yet been announced, including some of our own, and those will be added once they are public. If you know of any deals that we’ve missed in this report, please contact us at info@primary.vc!)

Q2 2017 DEALS

Digital Marketing

Lorem Technologies: Lorem Technologies provides on-demand help for WordPress websites, blogs, or online stores. $1.1MM | Founder Collective, Randy Parker, Frederick Townes, Flybridge Capital Partners

Traverse Data: Traverse Data’s platform aggregates and licenses deterministic match data from its network of publishers. $1MM


Bulletin: Billing itself as the WeWork for retail space, Bulletin makes it easy for online brands to sell offline. $2.2MM | Kleiner Perkins Caufield & Byers, Flybridge, Liquid2 Ventures, Afore Capital, Kevin Hale, Y Combinator, Tim Draper

Enterprise SaaS

Blissfully: Blissfully helps companies manage and integrate their software through IT-as-a-service and software. $1.5MM | Lead - Eric Paley

Claire: Claire is a chatbot that's used to test consumer products. $1.8MM | Burch Creative Capital, Salesforce Ventures, Y Combinator

GitLinks: GitLinks is an open source risk-management platform. $377,000 | Cornell University, Rough Draft Ventures, Newark Venture Partners, Highland Capital Partners

LeafLink: LeafLink is a wholesale management for the cannabis industry. $3MM | Lead - Lerer Hippeau Ventures, Muse Capital, Casa Verde Capital, Wan Li Zhu, Phyto Partners, Paul Ciriello, Wisdom VC

Narrative I/O: Narrative I/O is a platform for businesses that want to sell and/or buy their data assets. $2.25MM | XSeed Capital, Innotech Capitals, C2 Ventures, KiwiVenture Partners

Parabol: Parabol’s dashboard enables cross-functional collaboration and improves operational efficiency and growth. $550,000 | Lead - SV Angel, Lead - Flight Ventures, James Sowers, Slack

Reality AI: Reality AI is a SaaS application for R&D engineers working with sensors and signals to build IoT products. $1.7MM | TechNexus

Sayspring: Sayspring’s software allows designers to create voice-enabled apps on Alexa and Google Home without code. $1.5MM | Lead - Compound, McCune Capital, Peter Stern, Scott Belsky, Story Ventures, Alan Chung

Zive: Zive is a productivity software company that created Kiwi for Gmail. $2.2MM | BlueTree Allied Angels, Keiretsu Capital, New York Angels


Accern: Accern is a real-time web surveillance platform that alerts investors about early news on U.S. public companies. $1.25MM | 26 Venture, Affinity Investment Group, VYL LLC, Gurtin Ventures, Rostra Capital, Belmont Venture Capital, LLC

Agolo: Agolo’s software creates summaries of large amounts of information in real time. $3.5MM | Lead - Microsoft Ventures, Lead - CRV, Point72 Ventures, Franklin Templeton

GraniteShares: GraniteShares is an independent, fully funded ETF company that's trying to shake up the way investors gain commodities exposure. $3.5MM | Lead - Bain Capital Ventures, LG Capital, Clocktower Technology Ventures

Morty: Morty is a mortgage marketplace for homebuyers to shop and compare loan products from any lender. $3MM | Lead - Thrive Capital, FJ Labs, MetaProp NYC, Techstars, Corigin Ventures, SV Angel


Blue Mesa Health: Blue Mesa Health builds digital therapeutics programs for diabetes prevention. $750,000 | Mobio Technologies, John Patrick, Pallasite Ventures, Blueprint Health, Stanley Park Ventures, Redbrick

Spring Care: Spring Care leverages AI for personalized and data-driven care, to help patients get better faster. $1.5MM | Lead - Kevin Ryan, Lead - The William K. Warren Foundation, RRE Ventures, North Sound Ventures, Saddlefire Ventures, Rough Draft Ventures


Boom Fantasy: Boom Fantasy is a new platform for fantasy sports. $2MM | Lead - Founders Fund, Mike Jones, Ben Harburg

PLAAY Sports:  PLAAY Sports is an automated sports video editing company, making it easier to create and share content. $1MM

RotoQL: RotoQL is an analytics platform for fantasy sports. $1.2MM | Tim McSweeney , Peter Blacklow, Boston Seed Capital, Jason Robins, Mark Mariani, Michael Spirito, Paul Beattie, Ralph Topping

Streamroot: Streamroot’s video optimization technologies promise better-quality, lower-cost video content delivery for publishers, network service providers, and enterprise companies. $2.5MM | Lead - Partech Ventures

Real Estate

Bedly: Bedly is an on-demand, end-to-end shared housing service. $2.7MM | Lead - Accomplice, Founder Collective

Flip: Flip is a peer-to-peer leasing marketplace. $2.2MM | Lead - Union Square Ventures, Collaborative Fund, Techstars Ventures

GeoCV: GeoCV offers virtual open house tours through 3D camera-enabled phones. $1.8MM | Lead - Runa Capital, Emery Capital

Stae: Stae is a civil engineering platform that gives cities a competitive advantage through cutting-edge digital infrastructure. $1.5MM | Samsung Ventures, Fontinalis Partners, Story Ventures

Stayawhile: Stayawhile offers short-term leases on its private collection of high-end properties. $1.5MM | Lead - New Enterprise Associates, Founders Fund, Global Founders Capital


Anvyl: Anvyl streamlines supply chain through data analytics, making products smarter and more efficient. $2.5MM | First Round, Kevin Ryan

Clark: Clark is a virtual assistant designed for independent educators. $2.5MM | Lightspeed Venture Partners, Winklevoss Capital, Rethink Education, Flat World Partners

Companion: Companion is an app that offers an on-demand personal security solution. $1MM | Lightspeed Venture Partners

Heartbeat: Heartbeat pairs millennial women from its network of ambassadors with brands to extend their reach. $1.36MM

Paragon One: Paragone One is a marketplace that matches students with coaches, professionals, and jobs. $2MM | Jeff Xiong, University Ventures, Y Combinator, Jimmy Lai, Li Yuan Ventures, Learn Capital, Altair Ventures, Foundation Capital.

Ripple Recruiting: Ripple Recruiting connects top college students with prospective employers. $1MM | Kevin Ryan, Evan Goldberg, Blue Ivy Ventures

Shine: Shine is a mobile coaching app for millennials that sends daily texts with actionable tips about mental health, productivity, confidence, and happiness. $2.5MM | Lead - Betaworks, Lead - Eniac Ventures

Token: Token is a mobile app that uses AI to help people give thoughtful gifts. $2.5MM | Lead - Upfront Ventures, Slow Ventures, Human Ventures

Wandering Bear Coffee: Wandering Bear Coffee makes cold brew coffee for homes and offices. $2.4MM | Lead - AccelFoods, M3 Ventures

Women 2.0: Women 2.0 is a platform connecting female founders and investors, enabling them to share ideas and advice, and recruit top talent. $250,000  

Primary NYC Seed Deal Report: Q2 2017