Posts in Startup Lessons
Signed, Sealed, Delivered, but Not Used

Just because a client has purchased your product does not mean they’re “live,” and being “live” certainly does not mean that their usage is where you want it to be. Here, we’ll focus on proper post-sale customer onboarding and implementation, specifically as it relates to seed and pre-seed ventures.

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Tracking Progress Through Matriculation

When we launched our first fund back in 2014, we wanted to focus on a metric that would give our companies the best shot at success while also clearly demonstrating our overall progress and health of the fund. That metric we is Seed to Series A “graduation rate,” and it’s this idea that has ultimately become the bedrock of our strategy.

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Family Matters: How to Institute Family-friendly Policies at Your Early-stage Startup

When it comes to parental leave policies, early-stage startups have some very real resource constraints. But that doesn't make any less important for them to cultivate a culture that is open, encouraging and supportive of employees looking to grow their family. Here are our recommendations for fostering a family-friendly culture that don’t force employees to choose between work and home life.

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CTOs: They're Just Like Us!

We so often think of CTOs as expert engineers (which they are, of course!), forgetting that in order for them to do their job well, they also need to master the human, team-building side of the business. We assembled some of the city's leading CTOs, and here are the topics that are keeping them up at night.

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We're Expanding Our Team!

Primary is looking for a rock star up and comer in the New York tech scene to join our investment team! This is someone who comes in at the Senior Associate level, at least: think 3-8 years real-world experience, and biased towards the high end of that.

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Startup LessonsPrimary VC
In Light of Recent Legislation, 6 Tips for Employers on How to Extend Competitive Offers

In a milestone achievement in the fight for equal pay, Mayor Bill DeBlasio signed a bill in May that prohibits employers from asking about a prospective employee’s salary history. But when it goes into effect in October 2017, it will require that companies adjust their approach to closing hires and push hiring managers to take a stronger, data-backed approach to offers. 

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Amidst a Difficult Funding Environment, Ticketfly’s Andrew Dreskin Gives His Top-5 Fundraising Lessons for Entrepreneurs

The most talented founders, with a combination of compelling vision and great salesmanship are able to secure funding in any environment. Our friend Andrew Dreskin, co-founder and CEO of Ticketfly, has exactly those chops, which enabled him to successfully raise the seed round that I led in 2009, during the depths of the Great Recession. 

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