Jason Shuman
Thesis
Founder-built Vertical AI and hardware networks will capture signals humans cannot see and convert them into autonomous systems with durable data moats. Legacy software is dead. I back systems focused on hardware autonomy, collaboration, and growth agents that rewrite how industries operate.
About
Jason spent the last 10 years building and operating companies across consumer and B2B before becoming an investor. That hands-on experience shapes his founder-first approach, and he's drawn to builders who see opportunities others miss in complex, traditional industries. Jason gets energized by rolling up his sleeves alongside founders, whether that's debating product strategy, closing key hires, or working through the messy realities of building something from scratch. He hosts Change Order, a podcast with 41K+ listeners on the tactics behind breakout companies, and was previously named to Forbes 30 Under 30.
Investments
AI Takeoffs for the Trades
A revenue driving AI platform transforming construction takeoffs and estimating, using computer vision to turn blueprints into accurate bids up to 10x faster.
Michael Ding
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Crafting outdoor-rooted communities through thoughtful land acquisition and development
Bryan Dunn
Albert Nichols
Crafting outdoor-rooted communities through thoughtful land acquisition and development
Land development for the modern era, transforming irreplaceable natural landscapes into thriving, nature-centric communities inspired by the outdoors.
Bryan Dunn
Albert Nichols
The vertically integrated operating system for dentists
Daniel Hanover
Toni Oloko
The vertically integrated operating system for dentists
The all-in-one digital operating system for modern dentists, integrating intraoral scanning and automated lab work to digitize the $200B dental industry.
Daniel Hanover
Toni Oloko
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The loan origination system built for integration and customization
Andres Klaric
Marc Escapa
The loan origination system built for integration and customization
The future of digital lending: helping financial institutions increase cash flow and customer growth with comprehensive, automated loan software.
Andres Klaric
Marc Escapa
AI construction intelligence for owners
Dareen Salama
Amir Tasbihi
AI construction intelligence for owners
An AI-powered platform for capital owners in construction, standardizing and analyzing project data across siloed systems for total visibility.
Dareen Salama
Amir Tasbihi
Human bioactive proteins for better health
Pioneering human bioactive proteins to revolutionize adult and infant nutrition, delivering the benefits of human milk more affordably and efficaciously for all.
Laura Katz
The AI operating system for pre-construction
Paul Zeckser
Ben Waters
Dan Becker
The AI operating system for pre-construction
AI-driven software that detects design errors in large-scale building projects, catching coordination issues and helping developers avoid 70% of change orders
Paul Zeckser
Ben Waters
Dan Becker
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Banking designed for freelancers
Lilac Bar David
Liran Zelka
Banking designed for freelancers
Freelancers bring in $1.2 trillion+ in annual earnings. They deserve tailored banking to track expenses, navigate taxes, get financial insights, and save time and money.
Lilac Bar David
Liran Zelka
AI-powered operating system for learning difference evaluations
Stefan Bauer
Emily Yudofsky
The loan origination system built for integration and customization
The loan origination system built for integration and customization
Stefan Bauer
Emily Yudofsky
Solving public safety cases across jurisidctions using AI
Matt White
Akihiko Izu
Solving public safety cases across jurisidctions using AI
AI-powered bulletin board, case investigations and communication platform for America police officers
Matt White
Akihiko Izu
AI procurement engine for the trades
Dave Widger
Darion Miller
AI procurement engine for the trades
AI-powered inventory and purchasing software built specifically for the trades, reducing friction in material procurement and increasing field productivity.
Dave Widger
Darion Miller
The AI-powered concierge for home renovations
An AI-powered concierge for home renovations that matches owners with vetted contractors while providing pros the digital tools they need to scale their business.
Liz Young
A clear path to confident retirement
A one-stop shop for retirement: helping older households manage assets, optimize social security, and enjoy a worry-free financial future.
Tyler End
Ian Yamey
AI Growth Agent for Home Services
The AI-powered customer service and sales platform for home service businesses, turning every call and lead into a booked job automatically.
Stealth
Founder Testimonial
Jason gets in the trenches, he talks to our customers, investors, and industry experts to build his own perspective. That effort pays off when we're closing candidates, debating strategy, or navigating hard decisions. He was there for our a-ha moment. Most importantly, he's a good human, which matters most.
Associate
Adam Piasecki
Adam focuses on Vertical AI, Physical AI, and Robotics. Prior to joining Primary, Adam was an investor at Battery Ventures where he focused on vertical software and defense technology. After becoming interested in startups and tech while studying at Johns Hopkins University, he began his career at Morgan Stanley in Menlo Park working with tech companies like Google and Canva.Outside of work, Adam is usually cooking, watching movies or NFL football, reading, traveling, or making a Spotify playlist. He is a proud New Jersey native.
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